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A recent research shows that iPhone is every bit as usable as all the other Apple products.
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In a challenging business environment, there is no substitute for having an innovative and distinctive brand expressed in ”experiences that rivet minds and run away with hearts.” Marty Neumeier identifies how design drives this reality, embracing not only products and services but also processes, systems, and organizations. To succeed, companies must be agile, nurture inventiveness, and have an enterprise-wide appetite for radical ideas.
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"A common refrain is, that UX should never be a department, but must be ingrained in the company. The theory is that if it's one department then no one else will bother to work on it. There's only one problem with that concept: no one but us UX folks have this discussion. There is no reason good design, or user-centered-anything will occur without an organizational structure to guide them to it. You can be sad about this, but I've learned to live with the truth that this is how corporate entities work."
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As much of the stuff that we use to do things becomes smaller and end up in more (social) contexts we will not only evolve new use-practices but it puts a greater emphasis on communicating our intended use to people in proximity.
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It is, not surprisingly, common for alternative text to be completely absent, but it is probably even more common to see inappropriate use of the alt attribute. In most cases this is caused by well-meaning people using the alt attribute to describe the image itself instead of the function it has or the content it presents.
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There are a few lessons from Barack Obama's campaign that apply to our world of user experience consulting.
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Sähköisiä ääniä jäi rekisteröitymättä, koska hölmöt tavikset unohtivat painaa ok:ta ennen äänestyskortin poistamista. Tietoviikon Afteri-toimituksen tekemä teknologiapoliittinen analyysi paljastaa, että tilanteesta kärsivät eniten ne ehdokkaat ja puolueet, joilla on hölmöimmät kannattajat.
